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OurVision FM Magyarország
Bangkok to Host First-Ever Eurovision Song Contest Asia in 2026
The European Broadcasting Union (EBU) and Voxovation together with S2O Productions and Thailand’s Channel 3 are excited to announce that Eurovision Song Contest Asia will debut in 2026, with Bangkok selected as the Host City for its inaugural edition.
Broadcasters from 10 countries across Asia are confirmed to take part with more to be announced in the coming months, each bringing their own voice, identity and storytelling to the stage.
The very first multinational expansion of the Eurovision Song Contest will feature artists and songs from South Korea, Thailand, the Philippines and Vietnam alongside Malaysia, Cambodia and Laos, as well as Bangladesh, Nepal and Bhutan, with further countries expected to join as the competition expands.
The Grand Final of Eurovision Song Contest Asia 2026 will take place in Thailand’s capital Bangkok on Saturday 14 November 2026 with each participating broadcaster choosing its entries via national finals in the months leading up to the event.
Shaping the future of Eurovision in Asia
On the 70th anniversary of the world’s largest live music event, the Eurovision Song Contest is now opening a new chapter in Asia shaped by the region’s diversity, creativity and cultural identity, and grounded in the same spirit that has always defined the Contest: United by Music.
For seven decades, the Eurovision Song Contest has brought countries together through music, storytelling and live television, reaching audiences of hundreds of millions every year.
Now, in collaboration with leading broadcasters and production companies across Asia, Eurovision Song Contest Asia will build on that legacy, creating a new shared stage where cultures meet, voices are amplified, and creative communities connect across borders.
Designed to grow with the region, the format brings together countries representing more than 600 million people. With no comparable pan-Asian platform today, it is set to become one of the region’s most talked-about entertainment events.
Rooted in the same spirit that has defined Eurovision for generations, the Contest carries forward a simple but powerful idea, connecting people through music and shared experiences. In Asia, that idea will take on new meaning, shaped by the region’s extraordinary diversity and creative energy.
„Evolving Eurovision with Asia”
Martin Green CBE, Director of the Eurovision Song Contest at the EBU, said:
“As we mark the 70th anniversary of the Eurovision Song Contest, it feels especially meaningful to open this next chapter with Asia, a region rich in culture, creativity and talent.
This is about evolving Eurovision together with Asia, building something that reflects the voices, identities and ambitions of the region, while staying true to what has always made the Contest special.
Eurovision Song Contest Asia will be shaped by the artists, broadcasters and audiences who make it their own, continuing our shared journey of being United by Music.”
“A show that truly reflects Asia’s identity”
Peter Settman, CEO & Co-Founder of Voxovation, said:
“From day one, our ambition has been to build the Eurovision Song Contest Asia together with the region’s best creative talent, creating a show that truly reflects Asia’s identity and creative energy.
Together with S2O Productions, we are shaping a show where artists and fans connect across borders in new ways, through participation, community and deeper engagement beyond the stage, with ZOOP helping bring that fan experience to life.
I grew up watching Eurovision, singing in front of the TV, dancing to the winners at the disco and now seeing my own kids just as excited, predicting the outcome. To bring this incredible show to a new continent is something very special.”
Participation, community and interaction
The Contest’s exclusive social partner ZOOP will place the audience at the centre of the action, driving participation, community and interaction, with cutting edge technology behind the experience.
ZOOP will introduce a fan participation platform where audiences do more than watch. ZOOP gives fans new ways to engage with artists, join communities, and be recognised and rewarded for real participation, while helping create a more direct and meaningful connection between talent and audience.
Bangkok: where tradition meets tomorrow
Host City Bangkok is a place where tradition and modern expression coexist seamlessly, it offers a natural home for a contest built on diversity and exchange, connecting artists and audiences from across the region and beyond.
Hosting Eurovision Song Contest Asia is expected to generate strong international visibility for Bangkok, while supporting tourism, job creation and the continued growth of Thailand’s creative industries.
Thailand welcomes the region and the world
Eurovision Song Contest Asia will provide a powerful platform for artists to share their music, stories and identities with audiences across the region and globally, strengthening cultural exchange between Asia and Europe.
The event further reinforces Thailand’s position as a destination for world-class cultural and entertainment experiences.
Chuwit Sirivajjakul, Deputy Governor for Policy and Planning, at the Thailand Tourism Authority said:
“When I heard that the European Broadcasting Union and Voxovation were considering Bangkok as the home for the Eurovision Song Contest Asia, I thought, of course, it should be Bangkok, because this city has always been a place where cultures come together, where music fills the air, and where celebration is part of everyday life.
It is a place where tradition and innovation do not compete. They collaborate. That is the spirit of Eurovision, which celebrates the unity of diverse musical voices from across Asia and beyond.
We believe travel is in the moments that restore you, inspire you, and connect you to something larger than yourself. Eurovision Song Contest Asia embodies exactly that, and we are proud to welcome it home, marking a new chapter for Thailand’s global presence.”
Participating broadcasters and countries
The inaugural Eurovision Song Contest Asia will bring together broadcasters from across the region, each representing their country with original music and national talent.
The confirmed Participating broadcasters are:
Additional countries and broadcasters are expected to be announced in the coming weeks as the line-up continues to expand.
Be part of the journey and follow Eurovision Song Contest Asia at www.eurovisionasia.com or here @ OurVision.tv!
Source, illustration: European Broadcasting Union